PRIVACY POLICY
Lead Capture
Last updated: November 19, 2025
This Privacy Policy explains how The Possibility Group LLC, doing business as Lead Capture CA ("Lead Capture", "we", "us", "our"), collects, uses, shares, and protects personal information when you interact with our websites, landing pages, advertisements, and services (collectively, the "Services").
By using the Services, you consent to the practices described in this Privacy Policy.
1. Information We Collect
We may collect the following categories of information:
Information you provide directly
Name
Contact details such as phone number, email address, and mailing address
Information about an accident, incident, claim, or situation you describe in a form
Details about your interests in particular services or solutions
Any messages or attachments you send us
Automatically collected information
When you visit our websites or landing pages, we may automatically collect:
IP address
Browser type and version
Device type and operating system
Pages viewed and links clicked
Date and time of visits
Referring URLs and campaign information
We may use cookies, pixels, tags, and similar technologies to collect this information and to help us measure and improve performance of our marketing campaigns.
Information from third parties
We may receive information about you from:
Advertising platforms and analytics providers
Our business clients or partners
Data providers who help us verify or enrich the information you have provided
2. How We Use Your Information
We use the information we collect for the following purposes:
Lead generation and matching
To review your submission and determine which of our partners may be a good fit
To pass your information to relevant businesses that may contact you about their services
Communication
To respond to your inquiries and requests
To send you emails, calls, and text messages related to your inquiry
To send you marketing messages where permitted by law and your preferences
Marketing and analytics
To measure and improve the effectiveness of our advertising campaigns
To understand how users interact with our sites and ads
To create audiences and improve targeting for future campaigns
Compliance and protection
To comply with legal obligations
To protect our rights, privacy, safety, or property, and that of our users and partners
To detect, prevent, or address fraud, abuse, or other harmful activity
3. Legal Bases for Processing (EEA and UK residents)
If you are in the European Economic Area or United Kingdom, our legal bases for processing your personal data may include:
Your consent, when you submit forms or opt into communications
Performance of a contract or pre contractual steps at your request
Our legitimate interests in running marketing campaigns and improving our Services
Compliance with legal obligations
You can withdraw your consent at any time, which will not affect the lawfulness of processing before withdrawal.
4. How We Share Your Information
We may share your information with:
Business partners and clients
Law firms, medical providers, insurance professionals, or other service providers who may be interested in your inquiry
These partners use your information to determine whether they can offer you services and to contact you directly
Service providers
Vendors who provide hosting, analytics, customer relationship management, communication tools, or marketing support
These providers are authorized to use your information only as necessary to perform services on our behalf
Advertising and analytics partners
Platforms like Meta, Google, or others to help deliver and measure ads
We may share hashed identifiers or device information for audience creation and attribution
Legal and safety reasons
When required by law, subpoena, court order, or government request
When we believe it is necessary to protect our rights, safety, or property, or that of others
Business transfers
In connection with a merger, acquisition, asset sale, or similar transaction, your information may be transferred as part of the business assets
We do not sell your personal information in the traditional sense of selling lists for unrelated third party use. Some of our sharing for advertising or lead purposes may be considered a "sale" or "sharing" of personal information under certain privacy laws, and you may have the right to opt out, described below.
5. Cookies and Tracking Technologies
We and our partners use cookies and similar technologies to:
Keep track of sessions and preferences
Analyze traffic and usage patterns
Attribute leads and conversions to specific campaigns
Retarget visitors with relevant ads on other platforms
You can usually set your browser to refuse cookies or alert you when cookies are being used. If you disable cookies, some parts of the Services may not function properly.
Some ad platforms offer their own opt out tools, which you can use to limit personalized advertising.
6. Data Retention
We retain your information for as long as necessary to:
Fulfill the purposes described in this Privacy Policy
Comply with legal, accounting, or reporting obligations
Resolve disputes and enforce our agreements
When information is no longer needed, we will delete it or anonymize it, subject to technical and legal limitations.
7. Data Security
We use reasonable technical and organizational measures to protect personal information from unauthorized access, loss, misuse, or alteration.
No system is perfectly secure. We cannot guarantee the absolute security of your information.
8. Your Rights and Choices
Depending on your location, you may have some or all of the following rights in relation to your personal information:
Right to access the personal information we hold about you
Right to correct inaccurate or incomplete information
Right to request deletion of your information
Right to restrict or object to certain processing
Right to opt out of certain sharing of your data for targeted advertising
Right to data portability
You can exercise these rights by contacting us at the email listed below. We may need to verify your identity before fulfilling your request and may deny requests when an exception applies under applicable law.
Marketing communications
You can opt out of marketing emails by using the unsubscribe link in the email.
You can opt out of marketing texts by replying STOP or as otherwise indicated in the message.
9. Additional Information for California Residents
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and related laws, including:
Right to know the categories and specific pieces of personal information we have collected about you
Right to know the categories of sources, purposes, and third parties involved in that collection and sharing
Right to request deletion of your personal information, subject to exceptions
Right to opt out of the sale or sharing of your personal information for cross context behavioral advertising
Right not to be discriminated against for exercising your privacy rights
To exercise these rights, contact us using the information below and include "California Privacy Request" in the subject line. We will respond as required by law.
If we engage in practices that qualify as a "sale" or "sharing" under California law, we will honor opt out requests where applicable.
10. Children’s Privacy
The Services are not directed to children under 18, and we do not knowingly collect personal information from children under 13.
If we become aware that we have collected personal information from a child under 13, we will take steps to delete that information. If you believe we may have such information, contact us immediately.
11. International Data Transfers
If you access the Services from outside the United States, your information may be transferred to and processed in the United States or other countries that may have different data protection laws than your home country. By using the Services, you consent to these transfers.
Where required, we use appropriate safeguards for such transfers, such as standard contractual clauses.
12. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top.
Your continued use of the Services after any change means you accept the updated Privacy Policy.
13. Contact Us
The Possibility Group LLC
dba Lead Capture CA
214 Barton Springs Road, Apt 1321
Austin, Texas 78704
United States
Email: [email protected]
If you have questions or requests related to this Privacy Policy or our handling of your information, contact us at the email above.